Is Facebook Introducing a Dislike Button?

What is this?

The Dislike Button feature in Facebook has been requested quite a number of times already and now it might just happen but not quite.

Finally, this week CEO Mark Zuckerberg revealed the company is building a way for people “to express that they understand and that they relate to you” when you share something sad, such as news of a natural disaster or a death in the family. This new button though will not promote hostility or other negative innuendos by considering a “thumbs down” icon. Zuckerberg expressed that he didn’t want “to turn Facebook into a forum where people are voting up or down on people’s posts”.


Why is this important?

This can be a good marketing move for Facebook because it will further drive interest and a lot of commentaries to the Internet community. One commendable factor though is how Facebook veers away from making the social networking site a place of negativity by thinking of just adding emoticons to express certain feelings as opposed to the “Dislike Thumbs Down” icon.

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